JOIN OUR TEAM

If you’re passionate about improving the lives of low-income communities in Indonesia,
we’d love to meet you.

Marketing

Product Marketing Manager

Responsibilities:

  • Responsible for cross-functional management of products through their entire life-cycle to achieve P&L goals.
  • Plan the launch of new products and releases and manage the cross-functional implementation of the plan.
  • Own the product specific launch deliverables required to take a product to market.
  • Coordinate marketing communications and collaborate with cross-functional teams (including public relations, design and product stakeholders).
  • Own internal communication/calendars working closely with product, marketing and support stakeholders to ensure everyone understands key functionality, launch dates, etc.
  • Work closely with product management to identify market opportunities, develop our go-to-market strategy, and execute cross-functional launches.
  • Plan and execute ongoing initiatives to build awareness, drive adoption, and retain post-launch across all product initiatives. This includes architecting and running lifecycle campaigns targeted to specific customer audiences, building product and content to push the product.
  • Develop measurable goals & relevant KPIs, and monitor the success of ongoing product marketing initiatives.
  • Lead marketing propositions and product messaging.
  • Develop product positioning and messaging that differentiates our products within the market.
  • Present to executive level and stakeholder team members with clear communication and confidence.
  • Support the sales enablement of internal clients and channel teams. Also articulate the communication of the value proposition and development of sales tools that support the sales.

 

Requirements:

  • 2+ years experience in brand / product marketing, consulting, or related.
  • Successful track record in planning, developing and executing strategy for multiple projects while collaborating cross-functionally.
  • Self-motivated with a true passion for Product Marketing.
  • Strong analytical skills with distinctive problem-solving, strategic capabilities.
  • Scrappy and also structured storyteller.

 

Up for the challenge to create social impact? Send us your updated CV to recruitment@ruma.co.id!